The automotive industry is transforming, and so too are the demands and priorities of consumers, businesses, and dealerships alike.

An effective marketing strategy allows a business to connect with its existing customers and attract new ones.

Car dealerships have changed immensely over the years. A look back at when the first car sale was recorded in the 1880s highlights just how far the car dealership business model has come.

A lot has changed since 1913, when Ford Motor Company implemented the world’s first automotive assembly line to mass-produce vehicles…

The unprecedented global COVID-19 Pandemic has undoubtedly impacted the ways consumers purchase and sell their vehicles. With an evident shift…

In a capitalist society, consumers have always been an essential component of how the micro and macro economy functions and…

For any business that sells a service or product to a target audience, strong lead generation is a large factor in its success. This is especially true for any car dealership or auto shop.

Car dealerships are essential for many consumers. Whether they plan on upgrading their current vehicle, adding another vehicle to their…

A successful car dealership relies on the smooth operation of many departments and components. As more consumers are looking to…

John Currado & Alan Bird The automotive industry is in a state of disruption. From vehicle model, fuel type to…